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Book Title: [The Economics of the Gacha Gacha Business] Published on September 15, 2023
Author Katsuhiko Onoo, President, Japan Gacha Gacha Association
Publication: President, Inc.
In this book, Katsuhiko Ono, who has been involved in the Gacha Gacha business for about 30 years and has the theory that “Gacha Gacha is a media,” introduces the history and the latest situation of the industry, which is generally unknown, and discusses future business and marketing tips based on the background of the Gacha Gacha business expansion. This is the first book on the Gacha Gacha business, which has attracted a great deal of attention in recent years, but of which not much is known about the full picture!
< Table of Contents >
Chapter 1 : Market size to reach 61 billion yen! Gacha Gacha business has grown rapidly even with the Corona disaster
Chapter 2 : Who Makes and Sells Gacha Gacha? The Unknown Structure of the Gacha Gacha Business
Chapter 3 : Ask the Front Runner How to Succeed in the Gacha Gacha Business
Chapter 4 : Capsule-less” and “Cash-less” also appeared! The Latest Trends in the Evolving Gacha Gacha Business
dialogue at the end of a book : Gacha Gacha will save Japan! -Learning from Gacha Gacha for Future Business Hints-” (Mr. Takuro Morinaga, Economic Analyst)